About Foida

FOIDA was founded in Los Angeles to cater for the outdoor life. The name FOIDA reflects our core values: Freedom, Openness, Inspiration, Dream and Adventure. 

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With passion for outdoor life and confidence in the quality, Foida focus on outdoor outfitters, surfing, fishing, camping series.

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The design team is a group of inspired and experienced designers and developers who are committed to stay on top of the trends of active clothing and to apply the latest technology to the design and material of Foida products for various outdoor environments, and daily activities. 

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As an outdoor outfitters brand, Foida deeply understand outdoor life and  devote the passion toward researching, designing and improving the products. For many years, Foida dedicated to provide our customers with the professional protection through our innovative and technological outfitters to help to enjoy and explore outdoors.